The Singapore FinTech Festival (SFF) 2025, hosted by the Monetary Authority of Singapore (MAS), has concluded. Centered on the triumvirate of Artificial Intelligence (AI), Next-Gen Payments, and Quantum Computing, this year’s festival attracted over 60,000 delegates—a global assembly of financial titans, tech giants, and burgeoning startups.
Waffo, a leading provider of global payments merchant services, took center stage at the HSBC Lounge. Throughout the week, the firm engaged in high-level dialogues with banking leaders, institutional investors, and strategic partners across the AI, gaming, SaaS, and digital entertainment sectors. The Strategic Blueprint: Scaling Without Friction Waffo presented four pivotal agendas designed to optimize global revenue recovery and compliance:
- Digital Entertainment Monetization: Strategies to unify 430+ local payment methods (APMs) for high-growth sectors like AI, Gaming, and Short-form Video.
- Zero-Border Onboarding: A compliance-first path via a single API integration, bypassing the bureaucratic hurdles of traditional merchant entry.
- Cost Transparency: A survival guide to the "hidden fees" within the cross-border value chain, helping enterprises identify structural inefficiencies and achieve structural cost reduction.
- Transaction Success Rate Engineering: Case studies on how Waffo’s Intelligent Routing models maximize authorization rates for global subscriptions. These discussions underscored Waffo’s technical prowess in utilizing AI-driven risk control and dynamic routing to provide a clear roadmap for digital enterprises seeking scalable global growth. Waffo: Ideal Payment Solution for Global Commerce As a premier provider of Merchant of Record (MOR) services, Waffo is dedicated to unlocking the "last mile" of global commerce. Through its unified API, the firm provides digital-native businesses—from, from AI pioneers to content creators—access to 430+ payment methods across over 50 regions. With a pedigree backed by blue-chip investors including HSBC, Gaorong Capital, and Bertelsmann Investments (BAI), Waffo acts as a vital node in the global financial ecosystem. Through its unified API, Waffo grants instant access to Apple Pay, Google Pay, PIX, and localized e-wallets across 50+ regions, ensuring that growth knows no borders. Looking Ahead Waffo remains committed to refining the "plumbing" of digital finance. By combining HSBC’s institutional trust with Waffo’s technical agility, we are clearing the path for the next generation of global commerce.