Market guides

Know the market, win the checkout.

Who pays with what in the markets we operate in — all reachable through one Waffo API.

  • Japan

    Konbini culture meets cashless wallets

    Konbini counters and Pay-easy bank payments still close a lot of carts. On the cashless side PayPay leads the wallets, JCB anchors local cards, and Paidy and atone cover pay-later.

    23Popular methods on Waffo
    • PayPay
    • 7-Eleven konbini
    • Lawson konbini
    • FamilyMart konbini
    • Pay-easy
    • JCB
    • Visa
    • Mastercard
    • Paidy
    • atone
    • Bitcash
    Konbini counters and Pay-easy bank payments still close a lot of carts. On the cashless side PayPay leads the wallets, JCB anchors local cards, and Paidy and atone cover pay-later.
  • Taiwan, China

    Convenience stores are the payment counter

    7-Eleven, FamilyMart and Hi-Life all take over-the-counter payments for online orders. JKOPay leads the local wallets, with virtual accounts and international cards covering the rest.

    11Popular methods on Waffo
    • JKOPay
    • 7-Eleven store
    • FamilyMart store
    • Hi-Life store
    • Taiwan VA bank transfer
    • Visa
    • Mastercard
    • Apple Pay
    • Google Pay
    7-Eleven, FamilyMart and Hi-Life all take over-the-counter payments for online orders. JKOPay leads the local wallets, with virtual accounts and international cards covering the rest.
  • Vietnam

    The Zalo generation goes QR-first

    One of Southeast Asia's fastest-rising digital markets, and mobile-first throughout: ZaloPay grew out of the Zalo super-app, VietQR moves interbank transfers, and MoMo and NAPAS cards cover the rest.

    10Popular methods on Waffo
    • ZaloPay
    • VietQR
    • MoMo
    • NAPAS card
    • Visa
    • Mastercard
    • Apple Pay
    • Google Pay
    One of Southeast Asia's fastest-rising digital markets, and mobile-first throughout: ZaloPay grew out of the Zalo super-app, VietQR moves interbank transfers, and MoMo and NAPAS cards cover the rest.
  • Philippines

    A leapfrog market running on GCash

    A cash-first economy that leapt straight to mobile money. GCash is now the national wallet, joined by Maya, GrabPay and ShopeePay, while online banking and store counters keep cash users covered.

    53Popular methods on Waffo
    • GCash
    • Maya
    • GrabPay
    • ShopeePay
    • InstaPay
    • PESONet
    • BDO online banking
    • BPI online banking
    • 7-Eleven counters
    • Cebuana counters
    • Billease
    • TendoPay
    A cash-first economy that leapt straight to mobile money. GCash is now the national wallet, joined by Maya, GrabPay and ShopeePay, while online banking and store counters keep cash users covered.
  • North America

    Cards first, with local rails in Mexico

    Cards and mobile wallets carry checkout in the US and Canada, while Mexico adds rails of its own — OXXO cash counters, SPEI transfers and Carnet domestic cards.

    13Popular methods on Waffo
    • Visa
    • Mastercard
    • Apple Pay
    • Google Pay
    • SPEI bank transfer
    • OXXO cash counters
    • Carnet card
    • WeChat Pay
    Cards and mobile wallets carry checkout in the US and Canada, while Mexico adds rails of its own — OXXO cash counters, SPEI transfers and Carnet domestic cards.
  • Selling somewhere else?

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Payment methods

The local method that converts, in every market.

From e-wallets to BNPL, Waffo prioritizes the highest-penetration payment methods in every market — the full catalog is in the list below.

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All 480+ payment methods

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The currency Waffo uses when processing the transaction.
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Frequently asked questions.

Waffo builds an omni-channel payment matrix for global merchants: international cards (Visa, Mastercard, American Express, JCB, Diners Club, UnionPay International); digital wallets (Apple Pay, Google Pay, PayPal, WeChat Pay, Alipay); Buy Now, Pay Later (Paidy, TendoPay, BillEase); real-time payments and bank transfers (Pix, FPS, plus local transfers across Southeast Asia and Latin America); over-the-counter cash (Boleto in Brazil, OXXO in Mexico, convenience stores across Asia); and prepaid cards and vouchers. The full, filterable catalog is on this page.

Security is Waffo's lifeline. We are PCI DSS Level 1 compliant and protect every transaction with industry-leading encryption and anti-fraud systems, building a trustworthy payment environment for merchants and consumers.

Yes. Waffo provides full subscription management and recurring billing: customizable trial periods and billing cycles (daily, weekly, monthly, or yearly), automated charges that reduce manual work, and smart retry logic that lifts renewal success rates for sustainable revenue.

Waffo prices each business individually based on scale and risk profile. Contact our sales team and we'll match you with the best rate plan and a detailed quote.

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Two paths, one promise: you build the product, Waffo runs the payments.

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